Friday 29 October 2010

EAT!


I think I need this print as it is my life motto! I love to eat and I love the type too.


Find it at a little crafty website called poppytalk handmade by Roll and Tumble press.

Thursday 28 October 2010

Cheese and Wine Cellar

Back to Netherstowe House but this time with Lisa to visit the Cheese and Wine Cellar. Chutney was amazing and cheese was, well cheesey, a bit too cheesy for me. No worries though Lisa was on hand to finish off any unwanted morsels. She's a true friend.

Friday 15 October 2010

Going back to their roots - Innocent Pop Up Restaurant




I have long been an Innocent fan, admiring the brand and what they stood for, but I have felt recently they have become a sell out (literally as they sold 18% to Coca Cola last year and increased to 58% this year) and was no longer doing some of the fun stuff they used to such as the summer fete in Regent’s Park.

I was quite excited when they announced they were doing a pop up restaurant with the promise of 5 of our 5 a day in two courses, could they recapture the way I felt about the brand when it launched? Me, Mat, Hayley and Lou got tickets and went last week - we were not disappointed!


It is a great example of how a brand can make its customer feel important through the experiences it creates, - I felt special
- it was limited tickets as it was only open for a week so felt exclusive but anyone could apply
- it felt thrifty (£5 for two courses and BYO) which is so important in these economic times
- it was cool and boutique, they had taken over The Tramshed in Old Street and customised it with a lettuce wall and big prints
- it felt good due to all the fruit and veg in the tasty meals
- it was fun with the live band and twinkley fairy lights. We got a recipe book to take away and put our thumbprint on a big wall of people who had their five a day.

The whole experience felt like it was what Innocent were about when they started and a great reminder of their (apple tree) roots.

Saturday 2 October 2010

Icing Bag Wars

Me and my Sister took on a piping bag for the first time and won. Although people had the audacity to complain there was too much icing! Pah!